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Who We Are

Lets Scale is a sole trader freelance digital marketing service based in the United Kingdom. This policy explains how we collect, use, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For any data-related queries, contact us at: hello@letsscale.co.uk

Data We Collect

We collect personal data in the following ways:

• Contact form submissions: name, email address, company or website, service interest, and message content.
• Analytics data collected automatically via Google Analytics 4 (GA4) and Google Tag Manager, including pages visited, time on site, device type, and approximate location (country/region level). This data is anonymised and aggregated.

How We Use Your Data

• To respond to your enquiry and discuss potential services.
• To understand how visitors use our website and improve it accordingly (analytics).
• We do not sell, rent, or share your personal data with third parties for marketing purposes.

Legal Basis for Processing

• Contact form data: processed on the basis of legitimate interests (responding to a direct enquiry you have initiated).
• Analytics data: processed on the basis of legitimate interests in understanding website performance. GA4 is configured to anonymise IP addresses.

Cookies

This site uses cookies placed by Google Analytics 4 and Google Tag Manager. These are analytics cookies used to understand site usage. No advertising or tracking cookies are placed by Lets Scale directly.

You can disable cookies in your browser settings at any time. Disabling analytics cookies will not affect your ability to use this site.

Data Retention

Contact form enquiries are retained for up to 24 months, after which they are deleted. Analytics data is retained in accordance with Google Analytics default retention settings (14 months).

Your Rights

Under UK GDPR, you have the right to access, correct, or request deletion of your personal data. You also have the right to object to processing or request that we restrict it. To exercise any of these rights, contact us at hello@letsscale.co.uk and we will respond within 30 days.

You have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been handled unlawfully.

Third Party Services

• Google Analytics 4 and Google Tag Manager (Google LLC) for website analytics. Google's privacy policy applies to data processed by these services.
• Form submissions may be processed via Formspree or a similar service. Their own privacy policy governs data they handle.

Changes to This Policy

We may update this policy from time to time. The date below reflects when it was last revised. Continued use of this site after a change constitutes acceptance of the updated policy.

Last updated: April 2026

Overview

These terms govern the provision of freelance digital marketing services by Lets Scale, a sole trader business based in the United Kingdom. By engaging our services, you agree to these terms.

Services

Lets Scale provides freelance digital marketing consultancy including, but not limited to, paid media management, search engine optimisation (SEO), app store optimisation (ASO), and LLM visibility strategy. The specific scope of work, deliverables, and fees are agreed in writing before work commences.

Fees and Payment

• Fees are agreed prior to commencement and set out in a written proposal or contract.
• Invoices are payable within 14 days of issue unless otherwise agreed in writing.
• Late payments may incur interest at 8% above the Bank of England base rate in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.
• Lets Scale reserves the right to pause work on any account with an outstanding invoice beyond 14 days.

Client Responsibilities

• Clients are responsible for providing accurate information, timely feedback, and access to platforms required to carry out the agreed work.
• Clients are responsible for ensuring that any advertising spend, budgets, or platform fees are funded and managed through their own accounts unless otherwise agreed.
• Lets Scale is not responsible for outcomes resulting from incomplete, inaccurate, or delayed information provided by the client.

Intellectual Property

All strategy documents, reports, and creative work produced by Lets Scale remain the intellectual property of Lets Scale until payment has been received in full, at which point ownership transfers to the client.

Confidentiality

Both parties agree to keep confidential any sensitive business information shared during the engagement. This obligation continues for 12 months after the end of the engagement.

Results and Guarantees

Digital marketing results depend on a wide range of factors outside of our control, including platform algorithm changes, market conditions, and client-side factors. Lets Scale does not guarantee specific outcomes, rankings, or returns. Any figures referenced on this website are illustrative of past results and are not a guarantee of future performance.

Limitation of Liability

Lets Scale's total liability to a client for any claim arising from the provision of services is limited to the total fees paid by that client in the three months preceding the claim. Lets Scale is not liable for indirect or consequential losses.

Termination

Either party may terminate an ongoing engagement with 30 days written notice. Any work completed up to the termination date is billable at the agreed rate. Retainer fees paid in advance are non-refundable for the period already commenced.

Governing Law

These terms are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

Changes to These Terms

Lets Scale may update these terms from time to time. The current version always applies to active engagements from the date of update onwards.

Last updated: April 2026